Nissan Kicks - Limitless
With over 100 million different color combinations in Kicks Color Studio (an online vehicle customization studio), we set out to encourage a younger, more diverse audience to experience limitless possibilities in the boldly new 2021 Nissan Kicks.
TVC & OLV
Bumper Sticker Lab
We created a series of GIPHY stickers to be used across social media, launching by challenging our followers to decorate their favorite Kicks bumper with the collection.
Social
We brought Color Studio and limitless self expression to life on social media through a series of fun and colorful posts.
AGENCY TBWA\Chiat\Day
CREATIVE DIRECTORS Steve Rice & Dave Hedeman
ACD Shawna Klein
TVC PRODUCTION MPC
TVC EDIT Cabin